The economic and cultural impact of the film industry in Nice is considerable.
In 2023, Nice hosted nearly 600 days of filming in public areas, compared to 328 in 2022, an increase of 82% over the previous year. These shoots included 11 feature films, 5 TV series or telefilms, 25 documentaries, 32 TV shows, 14 commercials, 10 short films, 13 corporate films, 7 music videos, and 39 photo shoots.
Production teams from about a hundred projects were welcomed at the Victorine Studios, representing 160 days of shooting in 2023. The productions included 10 feature films, 7 TV series or telefilms, 20 advertising films or photo campaigns, and 4 music videos.
In 2023, the Victorine Studios’ renewal project was named the winner of the “La Grande Fabrique de l’Image” call for projects under the France 2030 plan. This sector has created jobs and economic opportunities for local businesses, thus boosting the city’s economic growth.
To support this cultural industry, the City of Nice has implemented a development policy for the film and audio-visual sector.
Since 2011, as part of its development policy for the film and audio-visual sector, the City of Nice offers support for rewriting and promoting projects whose scripts, casting, or filming locations contribute to the enhancement of the territory and its artistic and cultural influence. This support, previously limited to projects in rewriting and production phases, has now been extended to films in post-production.
Since its inception, the support has been granted to 14 feature films or television works.
In 2023, the City of Nice supported 4 feature films.
The Victorine Studios also continue their goal of developing a training hub for cinema and audio-visual professions.
In 2022, the Victorine Studios welcomed Studio M, a school for creative design and audio-visual professions. The Victorine also hosted works from various educational institutions, specializing in communication, art, and digital professions, and continued its collaboration with the ESRA. The partnership with the Cours Florent also led to acting practice workshops at the Victorine Studios in 2023.
In addition to its policy of supporting the film industry, the City of Nice also strives to support tomorrow’s authors. The Victorine Narrative Lab is a mentorship program for emerging authors, recently launched by the Victorine Studios. The program is designed to help film authors develop their work and acquire the skills needed to succeed in the film industry.
This program demonstrates the ongoing commitment of the City of Nice to support the film industry and encourage the emergence of new talents.
In March 2021, the École Nationale Supérieure Louis-Lumière and Université Côte d’Azur announced a new campus at the Victorine Studios in Nice. This joint campus offers training to students in audiovisual, cinematography, and digital media fields.
As a key player in cultural and creative industries, Université Côte d’Azur offers training in the creative and cultural industries sector. In addition, the various campuses of the university (19) are also open for hosting audio-visual productions, offering unique settings for short and feature films, commercials, and photo shoots.
Nice positions itself as a true haven for cultural and creative industries, offering opportunities for established professionals and emerging new talents.
Cultural and Creative Industries – Nice Côte d’Azur
- Sommet Lumière 2026: the Côte d’Azur at the heart of the new image industries
- Cinema Tour in the South of France: risingSUD and Team Nice Côte d’Azur showcase the film industry during the Cannes Film Festival
- Play Azur Festival 2026 confirms Nice as a major hub for pop culture and the cultural and creative industries
- Cité Immersive Nice: a unique cultural venue, also designed for businesses
- Artificial intelligence: Team Nice Côte d’Azur mobilized for an AI Business Tour and WAICF 2026
- SUPMODE & SUP-PHOTO inaugurate their campus in Nice
- EVO France settles in Nice from October 10 to 12, 2025
- Botox(s) Connects Businesses with Contemporary Creation
