This innovative platform actively contributes to the promotion of the metropolis by allowing visitors to virtually explore Villa Masséna and immerse themselves in the culture, events, and tourism of the region.
This innovation is the result of a successful collaboration between several departments of the metropolis, including innovation, communication, public relations, finance, legal, and culture, and demonstrates the metropolis’s unwavering commitment to the digital transformation process.
This inauguration once again allows the Nice Côte d’Azur metropolis to assert itself as a key player in digital evolution. Indeed, the platform offers new opportunities for the economic and cultural development of the territory while reinforcing an ecosystem conducive to innovation and creativity.
The metropolis’s positioning as a 3.0 territory highlights the impact of creativity and culture in building society and the territory.
The inauguration ceremony concluded with a conference led by Patrick Moya, an iconic figure in digital art with over 20 years of experience in the field. He shared his thoughts with the audience on the incredible potential of the metaverse as a platform for artistic expression, and emphasized the importance of collaboration among different stakeholders to create inspiring and innovative projects.
The metaverse offers an unprecedented space of freedom and immersion that can deeply transform social interactions and behaviors, and will have a significant economic impact.
The Nice Côte d’Azur metropolis is thus a pioneer in promoting the development of an innovative ecosystem within the framework of Web 3.0.
The inauguration of this metaverse offers a new place to visit for citizens and users of the territory, while also contributing to the city’s international visibility.
This initiative is a great opportunity to amplify actions in favor of innovation, creativity, and collaboration, and the Nice Côte d’Azur metropolis is firmly committed to promoting these new cultural practices, especially digital ones, in the service of a policy of audience development.
This inauguration marks an important step towards the future, allowing the stakeholders of the territory to actively participate in this reflection.