{"id":24555,"date":"2025-09-09T10:35:02","date_gmt":"2025-09-09T08:35:02","guid":{"rendered":"https:\/\/www.investincotedazur.com\/?p=24555"},"modified":"2025-09-09T10:46:31","modified_gmt":"2025-09-09T08:46:31","slug":"nice-cote-dazur-iaapa-expo-europe-2025","status":"publish","type":"post","link":"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/","title":{"rendered":"Team Nice C\u00f4te d\u2019Azur on a mission at IAAPA Expo Europe 2025"},"content":{"rendered":"\n<div class=\"wp-container-3 wp-block-columns\">\n<div class=\"wp-container-1 wp-block-column\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-large is-resized\"><img src=\"https:\/\/www.investincotedazur.com\/wp-content\/uploads\/2025\/09\/Copie-de-investincotedazur-8-819x1024.jpg\" alt=\"IAAPA Expo Europe\" class=\"wp-image-24551\" width=\"250\" height=\"312\" srcset=\"https:\/\/www.investincotedazur.com\/wp-content\/uploads\/2025\/09\/Copie-de-investincotedazur-8-819x1024.jpg 819w, https:\/\/www.investincotedazur.com\/wp-content\/uploads\/2025\/09\/Copie-de-investincotedazur-8-240x300.jpg 240w, https:\/\/www.investincotedazur.com\/wp-content\/uploads\/2025\/09\/Copie-de-investincotedazur-8-768x960.jpg 768w, https:\/\/www.investincotedazur.com\/wp-content\/uploads\/2025\/09\/Copie-de-investincotedazur-8.jpg 1080w\" sizes=\"(max-width: 250px) 100vw, 250px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-container-2 wp-block-column\" style=\"flex-basis:66.66%\">\n<ul class=\"has-medium-font-size\"><li>Team Nice C\u00f4te d\u2019Azur will be present from September 22 to 24 at <a href=\"https:\/\/iaapa.org\/fr\/expos-and-events\/expo-europe\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">IAAPA Expo Europe 2025<\/a> (September 23\u201326, 2025 in Barcelona) to promote the tourism and economic attractiveness of the Nice C\u00f4te d\u2019Azur Metropolitan Area to leisure industry professionals.<\/li><li>The 2024 summer season recorded solid tourism performance, with 90% hotel occupancy during peak months and a record 14.8 million passengers handled by Nice C\u00f4te d\u2019Azur Airports in 2024.<\/li><li>Local economic momentum is driven by major investments in hospitality, events, and the arrival of innovative companies.<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<h2><strong>A mission at the heart of a strategic trade show<\/strong><\/h2>\n\n\n\n<p>From September 22 to 24, 2025, <a href=\"https:\/\/www.investincotedazur.com\/en\/tourism-and-icc\/\">Axelle Xerri, ICC &amp; Tourism Project Manager at <strong>Team Nice C\u00f4te d\u2019Azur,<\/strong><\/a> will represent the Nice C\u00f4te d\u2019Azur territory at <strong>IAAPA Expo Europe<\/strong> in Barcelona. This leading professional trade show for amusement parks, attractions, leisure centers, resorts, and immersive experiences brings together more than 690 international exhibitors and several thousand professional visitors.  <\/p>\n\n\n\n<p>The mission\u2019s objectives are threefold: <strong>ensure institutional representation<\/strong>, <strong>identify innovation signals on emerging tourism trends<\/strong>, <strong>establish operational connections with operators seeking to invest in the region<\/strong>.<\/p>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-container-4 wp-block-buttons\">\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link\" href=\"https:\/\/www.linkedin.com\/in\/axelle-xerri\/\" target=\"_blank\" rel=\"noreferrer noopener\">Contact Axelle Xerri on Linkedin<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:38px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2><strong>Confirmed tourism appeal<\/strong><\/h2>\n\n\n\n<p>The 2024 summer season confirmed Nice C\u00f4te d\u2019Azur\u2019s attractiveness, with consolidated results in both hospitality and air traffic.<a href=\"https:\/\/www.investincotedazur.com\/frequentation-touristique-nice-ete-2024\/\"> According to the Metropolitan Tourist Office press release<\/a>, average hotel occupancy between January and September reached 78%, up 2.5 points compared with 2023. <br>In peak season, occupancy rates reached 89% in July (with a 98% peak during the Tour de France final stage) and 90% in August and September, supported by Olympic football matches at Allianz Riviera. Visitor daily spending increased by 4% in the first half of 2024. The \u201cNice C\u00f4te d\u2019Azur in Winter\u201d campaign sustained momentum, driving a 2-point increase in bookings in Q4 2024.   <\/p>\n\n\n\n<p>At the air level, <a href=\"https:\/\/www.investincotedazur.com\/en\/cote-dazur-airports-a-2024-review-of-innovation-growth-and-sustainability\/\">Nice C\u00f4te d\u2019Azur Airport handled 14.8 million passengers in 202<\/a>4 across all traffic, surpassing 2019 levels. The platform serves 122 destinations in 45 countries, including 13 long-haul connections. On the environmental front, direct-controlled emissions have been reduced by <strong>93% since 2013<\/strong>, thanks to aircraft stand electrification and reforestation initiatives in partnership with the French National Forestry Office.  <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2><strong>Economic leverage strengthened by hospitality growth<\/strong><\/h2>\n\n\n\n<p>Alongside increased visitor numbers, the <strong>upscale transformation of the hotel offer<\/strong> is shaping the local tourism economy. New openings are part of a dynamic launched with recent projects such as <a href=\"https:\/\/www.investincotedazur.com\/en\/the-inauguration-of-the-new-5-star-hotel-in-nice-the-anantara-plaza-nice-hotel\/\">Anantara Plaza Nice Hotel<\/a>, <a href=\"https:\/\/www.investincotedazur.com\/hotel-double-tree-nice\/\">DoubleTree by Hilton<\/a>, <a href=\"https:\/\/www.investincotedazur.com\/en\/hotel-du-couvent-in-nice-opening-on-june-20-2024\/\">H\u00f4tel du Couvent<\/a>, <a href=\"https:\/\/www.investincotedazur.com\/en\/hotel-palais-segurane-opening-on-june-14-2024\/\">Palais S\u00e9gurane<\/a>, and <a href=\"https:\/\/www.investincotedazur.com\/en\/mama-shelter-in-nice-opening-in-june-2024\/\">Mama Shelter<\/a>. These investments are designed to support the growth of both leisure and business tourism across the metropolitan area.  <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2><strong>An attractive setup for business investment<\/strong><\/h2>\n\n\n\n<p>IAAPA Expo also offers an opportunity for Team Nice C\u00f4te d\u2019Azur to highlight the <a href=\"https:\/\/www.investincotedazur.com\/en\/business-landing-nice-cote-dazur-support-for-business-set-up-in-france\/\">Business Landing Nice C\u00f4te d\u2019Azur<\/a><strong> <\/strong>program, designed for growing companies seeking a host region in strategic sectors, including tourism.<\/p>\n\n\n\n<p>The program provides:<\/p>\n\n\n\n<ul><li>a <strong>grant of up to \u20ac100,000<\/strong>,<\/li><li>a <strong>repayable advance of \u20ac50,000<\/strong>,<\/li><li><strong>tailored support<\/strong> through a partner network (CCI, Business France, Bpifrance\u2026).<\/li><\/ul>\n\n\n\n<p>This support is part of an economic strategy focused on eight priority sectors, including tourism, aiming to secure early-stage implantation and foster value creation within a structured framework. <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2><strong>A growing professional and events ecosystem<\/strong><\/h2>\n\n\n\n<p>The city\u2019s ability to host major international events has been strengthened with the June 2025 opening of the <a href=\"https:\/\/www.investincotedazur.com\/en\/nice-convention-center-an-infrastructure-serving-international-events\/\">new Nice Convention Center,<\/a> inaugurated during the United Nations Ocean Conference (UNOC-3). This facility complements an event and logistics offering aligned with international requirements, within a territorial strategy built around sustainability, connectivity, and innovation. <\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2><strong>Professional contact<\/strong><\/h2>\n\n\n\n<p>Industry professionals attending <strong>IAAPA Expo Europe 2025 <\/strong>can book a meeting with <strong>Axelle Xerri <\/strong>through the Connect+ app \ud83d\udc49 <a href=\"https:\/\/connectplus.iaapa.org\/event\/iaapa-expo-europe-2025\">https:\/\/connectplus.iaapa.org\/event\/iaapa-expo-europe-2025<\/a><\/p>\n\n\n\n<p>\ud83d\udce7 axerri@tnca.fr<\/p>\n\n\n\n<p>\ud83d\udcde +33 (0)6 80 23 00 74<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2>Tourism Nice C\u00f4te d&#8217;Azur<\/h2>\n\n\n","protected":false},"excerpt":{"rendered":"<p>Team Nice C\u00f4te d\u2019Azur will be present from September 22 to 24 at IAAPA Expo Europe 2025 (September 23\u201326, 2025 in Barcelona) to promote the tourism and economic attractiveness of the Nice C\u00f4te d\u2019Azur Metropolitan Area to leisure industry professionals. The 2024 summer season recorded solid tourism performance, with 90% hotel occupancy during peak months [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":24552,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[138,136],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.12 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nice C\u00f4te d\u2019Azur showcases tourism appeal at IAAPA Expo Europe 2025 - Invest in C\u00f4te d&#039;Azur<\/title>\n<meta name=\"description\" content=\"From September 22\u201324, Team Nice C\u00f4te d\u2019Azur will attend IAAPA Expo Europe in Barcelona to promote the region\u2019s tourism and business attractiveness.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nice C\u00f4te d\u2019Azur showcases tourism appeal at IAAPA Expo Europe 2025 - Invest in C\u00f4te d&#039;Azur\" \/>\n<meta property=\"og:description\" content=\"From September 22\u201324, Team Nice C\u00f4te d\u2019Azur will attend IAAPA Expo Europe in Barcelona to promote the region\u2019s tourism and business attractiveness.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Invest in C\u00f4te d&#039;Azur\" \/>\n<meta property=\"article:published_time\" content=\"2025-09-09T08:35:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-09T08:46:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.investincotedazur.com\/wp-content\/uploads\/2025\/09\/Copie-de-investincotedazur-8.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1080\" \/>\n\t<meta property=\"og:image:height\" content=\"1350\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jose Perez Gabarron\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Investcotedazur\" \/>\n<meta name=\"twitter:site\" content=\"@Investcotedazur\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Jose Perez Gabarron\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/\"},\"author\":{\"name\":\"Jose Perez Gabarron\",\"@id\":\"https:\/\/www.investincotedazur.com\/en\/#\/schema\/person\/ebbeede4229d29e0861488f2bd1036d9\"},\"headline\":\"Team Nice C\u00f4te d\u2019Azur on a mission at IAAPA Expo Europe 2025\",\"datePublished\":\"2025-09-09T08:35:02+00:00\",\"dateModified\":\"2025-09-09T08:46:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/\"},\"wordCount\":609,\"publisher\":{\"@id\":\"https:\/\/www.investincotedazur.com\/en\/#organization\"},\"articleSection\":[\"Team C\u00f4te d'Azur\",\"Tourisme\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/\",\"url\":\"https:\/\/www.investincotedazur.com\/en\/nice-cote-dazur-iaapa-expo-europe-2025\/\",\"name\":\"Nice C\u00f4te d\u2019Azur showcases tourism appeal at IAAPA Expo Europe 2025 - 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